Your introduction is your opening paragraph. It needs to:
a) Introduce your issue and position on the issue very clearly
b) Present, for the reader, the “big picture” of the issue
c) Provide a ‘hook’ that draws in your reader and makes them feel your piece is worth
reading

Introduction 3: Mindfulness Leaflet
What is mindfulness?
Mindfulness is a technique you can learn which involves making a special effort to notice what’s
happening in the present moment (in your mind, body and surroundings) – without judging
anything. It has roots in Buddhism and meditation, but you don’t have to be spiritual, or have any
particular beliefs, to try it.
It aims to help you:
 become more self-aware
 feel calmer and less stressed
 feel more able to choose how to respond to your thoughts and feelings
 cope with difficult or unhelpful thoughts
 be kinder towards yourself.
Many people find practicing mindfulness helps them manage their day-to-day well-being, but it doesn’t always work for everyone (see our page on is mindfulness right for me?)
Introduction 4: A review of ‘The 1975’s most recent album
1975 emerged in 2011 as the third-wave emo band the Slowdown, then quickly disappeared. A couple years later, the rebooted Manchester group’s spit-polished self-titled full-length aims for the gleaming synth rock of Phoenix and M83. The saga of The 1975 is odd and protracted: Once upon a time, in 2011, there was a perfect Jimmy Eat World mall-emo anthem called “Sex” by a Manchester band called the Slowdown. The black-andwhite video showed four telegenic people with perfect haircuts performing near a carefully placed Johnny Cash poster, clearly a month or two away from fulfilling their destiny on the cover of several
American magazines. Except, that never happened, and in fact it seemed that someone had made a number of mistakes –
the band may have actually been called Drive Like I Do, or maybe the Big Sleep, and in fact might not be called the Slowdown anymore. Anyway, they disappeared immediately – their Soundcloud, their Bandcamp, and even that video came down unceremoniously, all before they had begun to assume their rightful one-hit wonder status.

Activity 3

– Using your list, write an introduction that hooks your reader for the task:
Write the words of a speech encouraging your local MP to offer more job opportunities for young
people
WWW =
EBI =